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Director Phoenix Healthcare

Tracy Machado

Tracy has over 20 years’ research experience, 3 years of which she also spent doing consumer and financial research.  Tracy started market research life as a Research Assistant for the Centre for Social Marketing (CSM), University of Strathclyde. 

With a degree in Mathematics, Tracy focused on quantitative research for 9 years when a love for the ‘creative’ and an interest in psychology drew her to concentrate on qualitative research and become a qualitative specialist.

Tracy is experienced in running domestic and multi-country studies using different approaches across the product lifecycle.  She loves to present and produce high quality, impactful and actionable deliverables, and believes that there is a solution to every problem.

Tracy lives next to a canal, river and country park where she loves to go walking.  Her 4 year old daughter keeps her super busy too!

EphMRA 2020 - Antwerp - June 23-25 - put the dates in your diary!

The submission deadline for speakers who are interested in speaking next year has now passed and our Programme Committee are busy evaluating the many submissions that we received.  We are actively looking for outstanding speakers for plenary sessions, so do get in touch if you know of or have seen speakers who would add value to our conference. Contact Caroline Snowdon - [email protected] or Bernadette Rogers - [email protected] - we'd love to hear from you!