Director Phoenix Healthcare
Tracy has over 20 years’ research experience, 3 years of which she also spent doing consumer and financial research. Tracy started market research life as a Research Assistant for the Centre for Social Marketing (CSM), University of Strathclyde.
With a degree in Mathematics, Tracy focused on quantitative research for 9 years when a love for the ‘creative’ and an interest in psychology drew her to concentrate on qualitative research and become a qualitative specialist.
Tracy is experienced in running domestic and multi-country studies using different approaches across the product lifecycle. She loves to present and produce high quality, impactful and actionable deliverables, and believes that there is a solution to every problem.
Tracy lives next to a canal, river and country park where she loves to go walking. Her 4 year old daughter keeps her super busy too!
EphMRA 2021 - Antwerp - June 15 -17
Our 2021 conference will be an exciting, inspiring and engaging online event and will take place the week of 14th June, with the key dates being 15-17 June.
The latest submissions are in the final stages of evaluation and the programme will soon be ready to publish. We have some outstanding speakers this year for our online event.